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tiktok affiliate marketing: how to promote products and earn massive income

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can you do affiliate marketing on tiktok? Using affiliate marketing to promote deals in exchange for a commission is a great way to make some additional money. However, it may rapidly get stale if you depend on the same traffic sources every day.

How do I keep growing my affiliate business by discovering new traffic sources?

In this post you will learn  how to use TikTok affiliate marketing,  why this social network is a wonderful source of traffic, and explain how to get started.

Now lets drive in.

do affiliate programs work in tiktok

Why use Tiktok for  affiliate marketing campaigns?

TikTok alows it users to share films from 15 seconds to 10 minutes long, on any subject they want.

The iOS- and Android-compatible software, which has millions of users worldwide, has completely revolutionized the social media landscape.

Again, it  offers businesses an opportunity to advertise their goods and services to a new audience.

As a result of these interesting videos on this well-liked social media site, it’s ideal for drawing attention to your offer. Also, since TikTok is still relatively new, there’s a decent possibility that your rivals aren’t using it yet, giving you the opportunity to enter the market first when nobody else is.

With more than one billion active users, TikTok is among the most well-known social media platforms in the world. 52 minutes are typically spent daily on the TikTok app by users. While 60% of users being between the ages of 16 and 24, the site is especially popular among young people and members of Generation Z.

TikTok Users make short videos that are set to music or other sounds, and the app has become recognised for its unique and interesting content.

The “Dinner Table Challenge” and the “I’m a Nice Person Challenge” are just two of the viral challenges that the app has introduced.

It is one of the most widely used social media platforms in the world and is accessible in 154 countries and 75 languages.

 ways to make money on TikTok through affiliate marketing

link from your profile to a website.

send users to another social media profile.

In your videos, promote URLs and coupon codes.

Affiliation URL added to article description.

How do I sign up to be a TikTok affiliate?

All affiliates must use Impact to apply and enroll in the program. Contact affiliates@tiktok.com with your account ID number once you sign in or create an Impact account to let us know. We’ll go through our usual approval procedures for your account.

can I use ClickBank  with TikTok?

The next step is to use affiliate marketing on ClickBank to monetise your TikTok audience once it has expanded.

Although there isn’t a set optimum number of followers for affiliate marketing, having between 5,000 and 15,000 is a solid starting point. Additionally, you should have an engagement rate of at least 100 likes every post.

How many followers do you  need for affiliate links?

How much money do Tiktokers affiliate marketers make?

TikTok now pays between $0.02 and $0.04 for every 1,000 views thanks to the TikTok Creator Fund. A quick estimate indicates that you might anticipate collecting $20 to $40 after reaching a million views.

How much does TikTok pay for 1 million views?

In general, the creator fund will pay 2 to 4 cents for every 1,000 views of a video. You may therefore earn $20 to $40 if your video received a million views. But there are other ways to get money on TikTok besides the creator fund!

Can I promote my business on TikTok?

Businesses can advertise on TikTok just like they can on other social platforms. Your brand can be seen by new audiences and potential customers by using advertising.

Free TikTok Affiliate Offer Promotion Tips

Affiliate marketers may start pushing offerings even without using paid advertising.

Although TikTok advertisements may help you obtain views and traffic more quickly, you can also benefit from free organic traffic if you don’t have the money or don’t want to try them out first.

This approach requires time and effort, just like any unpaid, organic content. You’ll need to upload stuff that others will want to view, and you’ll need to be innovative.

Once you have a sufficient number of followers, you can include a link in your bio to direct them to your website or bridge page.

The goal is to add a clickable link on your TikTok account so that you can direct visitors to whatever website you choose, whether it’s a landing page, a product page, or an offer page.

Currently, before users on TikTok may add a clickable link to their accounts, they need to create a business account and acquire at least a thousand followers.

The vprocess of generating free traffic from TikTok are as follows:

  1. 1. Create a personal account.
    First, download the app from your app store. Then Create an account. You can sign in with an existing Facebook, Google, or brand-new TikTok account.

Remember that depending on the area you choose, TikTok restricts where your videos and advertising may be seen (unless your videos go viral).

For instance, your account’s location must be in either Canada or the United States if you wish to advertise in that country.

To view new videos from other people in your feed, you need to follow them.

You will find more ideas of the kind of videos you can create for the deals you want to promote from this.

  1. Changing from a Personal to a Business account

switching from a personal account to a business account is easier. To do this, Simply go to your preferences and choose “Switch to a Business Account.”

You will be asked to provide some basic information about your business, including the nature of it and your contact details (like an email address and phone number, though they are not required).

Also, you can modify the display name to something better suited to your business. Once again, this is not necessary.

This  business account can be used as any other social media account after you’ve filled out that information.

The ability to access analytics data that may help you better understand how your content is doing is one of the advantages of having a business-type account.

Also, you will have access to the Creator Tools, which include the following:

Maker Portal
YouTube Shop
3. Start Posting content appeal to your audience.
You must start uploading content  that appeals to them if you want to attract a specific audience on TikTok.

Important steps to Take


  1. Determine the demographics of the audience you want to reach and the kind of content they like.

The first step is to browse TikTok Creatives Center for videos related to your niche.

look for songs with a lot of views, likes, and duets.

You can discover what’s popular in a specific nation, in a particular sector, and throughout a specified period of time. These are reliable indications of the kinds of videos that your audience will probably like.

the Tiktok Creative Centre
You can do manual research by entering keywords into the TikTok app or website, or by visiting the accounts of well-known TikTokers whom you wish to imitate.

  1. Use trending hashtags.

Even if the trend is unrelated to your product, you can be creative and ride it, and then all you need to do is add a twist to make it relevant to your niche.

Songs and hashtags are the two things you can use to follow TikTok trends.

Browse the TikTok Creative Center for hashtags and trends
if  you choose to use music or sound instead of a hashtag. your video might show up on the For You Feeds of individuals who have interacted with that particular hashtag or music in the past, which will increase your chances of picking up viewers naturally.

Since the Tiktok platform is all about having fun, keep in mind that your goal is to provide educational and entertaining content .

Doing this consistently means You’ll be well on your way to effectively marketing your offer.

  1. c. Use stitching and duets.

You’ve probably seen a Duet on Tiktok.

Duets are a great way to collaborate on content creation with others. It involves two videos playing side by side.

The Duet function allows you work with other content makers, reply to other videos, or simply yell out your favorite videos. This is just another smart strategy for capitalizing on someone else’s viral video.

Although somewhat different, the Stitch function allows you to introduce your own video using the original video.

Users may wait and expect your own film to display in the same frame after a few seconds if it is a well-liked video.

  1. Use other people’s videos.

Some affiliate marketers would not want to avoid having their own faces captured on camera for the sole purpose of promoting an offer, this is the best way to go.

Once you have a list, get their URLs and download the videos using QLoad or Snaptik, two video rippers that remove the TikTok watermark.

Make some adjustments to them before uploading photos to your account. This Increases the video’s duration, include popular noises and tunes, change the brightness and contrast, and include some calls to action.

Keep editing the video until its unique since TikTok has a very sophisticated video assessment system that can tell if a video is just a reupload of someone else’s original.

If you post an unedited video and it is not rejected during upload, you risk becoming shadow banned.

A few simple TikTok video editors are available online, like the trusted Canva. With these tools, you can edit, flip, and stitch together videos.

  1. Start posting Regularly
    By consistently sharing pertinent and interesting information, you can amass a thousand followers in as little as three days.

Do not publish too frequently, though—say, minutes apart from each post.

At least two hours would be the perfect space between posts. In this way, TikTok bot won’t become suspicious of your account activities.

  1. Create a call to action for each video.
    Encourage people to “Follow for More” even if you can’t advise them to click on the link.

By doing this, you will acquire followers more quickly than if you just waited for people to follow your account naturally.

When you have a sufficient number of followers and are permitted to include a clickable link, confirm that the content of your website still complies with the community guidelines. In order to prevent having your account banned and all of your hard work going to waste, it would be preferable to include a pre-lander rather than connecting straight to an offer.

Some TikTok affiliate marketers have attempted setting up several accounts by impersonating their devices in an effort to increase traffic. Although successful, this was just a passing fad.

TikTok’s more stringent requirements for a minimum of 1,000 followers and identity verification before allowing a clickable link in the bio are likely a consequence of marketers attempting to game the system to make fast cash.

Be consistent and follow the guidelines if you want a successful, long-lasting business.

The time and effort required to use this method are higher, much as in SEO or organic social media traffic.

But if you execute it correctly, you can gain reliable and relevant traffic for nothing in the next few months.

Promoting Affiliate Offers
You can use paid marketing if you need to grow your audience quickly immediately.

As this let you to target a particular demographic and measure your results precisely—which is normal for social media platforms that provide paid advertisements—paid ads on TikTok may be quite successful at pushing affiliate offerings.

The major advantage of using TikTok to promote affiliate offerings instead of attempting to drive organic traffic is that users can click straight on the CTA button on the ad rather than having to go to the bio page to do so.

You must learn about yourself on the top TikTok ad formats before you can start constructing a campaign.

Different types of TikTok video ads

TikTok provides marketers with a variety of ad styles, each with a unique price structure and goal. We’ll focus on those on this list that may help affiliate marketers:

In-feed video ads

These brief, skippable films are sandwiched between other organic content in the “For You” stream. They may range in length from 9 to 60 seconds, and a CTA button is optional. The ideal time for a video is 15 seconds.

Since the aim is to increase viewing and promote clicks as much as possible without interfering with the user experience, this is the TikTok ad type that affiliate marketers employ the most often.

brand takeover ads

When a user launches the app, there might be still photos or videos. They may include a CTA button that viewers may click to visit your website or app, and they may last up to three seconds.

hashtag challenge Ads

This is a sponsored advertisement for a challenge using your brand’s hashtag that encourages TikTok users to take part in, make, and upload their own films.

These challenges often result in a high degree of involvement and endure for a few days or weeks. But sometimes the struggle overwhelms and overshadows the first advancement.

PrimeView Ads

When a viewer first accesses the “For You” stream, these videos immediately begin playing in full-screen mode. With an optional CTA button, they may last up to 60 seconds.

TikTok pixel
You can use the TikTok pixel to measure conversions and improve your TikTok advertising by installing it on your website.

The pixel will activate and transmit information back to TikTok when someone clicks on your advertisement and visits your website.

TikTok will use this information to determine the effectiveness of your advertisement and if it is generating sales for your business.

Check out the infographic below from TikTok to see how its pixels monitor events and conversions if you’re still unclear about how it works.

Tiktok Pixel
Why use the TikTok pixel?

The top three advantages of adopting the TikTok advertising pixel are as follows, though:

Create targeted audiences

by using the Tiktok pixel to collect custom-made audiences that will aid in the expansion of your business. You can easily entice past visitors to return to your website or app by targeting them with Custom Audiences (a.k.a. remarketing). You can use lookalike audiences to locate individuals who are similar to your top clients so that you can contact them and provide targeted offers.

TikTok pixel also helps with Delivering ads to those who are more likely to take action, like signing up for an offer, adding something to their cart, or completing a purchase.

Set an optimization target, which informs the algorithm about your ad’s goals.
If TikTok can measure conversions, similar to Facebook’s Meta Pixel, it may enhance its algorithm to present advertising to those who are more inclined to convert (based on your ad goals).

Used in measuring the effectiveness of your advertising:

The TikTok Pixel enables you to gauge the success of your advertising campaigns to maximize the returns on your investment (ROI). You can determine how many people are taking the required action after viewing your advertisement by monitoring conversion events.

Ensure your affiliate network allows you to place the TikTok pixel on their offer page and the conversion page if you want to be able to monitor affiliate offer conversions (the page where users are redirected to after the conversion).

You can verify the affiliate program or speak with your affiliate manager.

And  you would need a your tracker to keep an eye on conversions and assess the effectiveness of the campaign.

You can include the TikTok pixel on your pre-landing page if you are manually gathering leads or if you want to monitor the CTR from your landing page to the affiliate offer.

You can add a few lines of code to your website in order to install the pixel.

Once the code has been uploaded, you must set it up to monitor specific actions like page visits, product sales, and sign-ups.

 how to make money on tiktok without followers

Here are the instructions for setting up the TikTok Pixel are as follows:

  1. On the menu of your TikTok Ads Manager dashboard, choose Assets.

interface for the TikTok advertising manager
2. You’ll have the option of tracking Web events or app events. Select the Web Events option if you won’t be marketing your own app during the campaign where you’ll be employing this pixel.

You can easily construct a new pixel by that time if you want to advertise your own app in the future and want to use App Events for your pixel.

web event tracking for TikTok advertisements
3. Click the Create Pixel button on the next page.

first phase in TikTok pixel creation
4. Once again, you will be given two options for the connection method: TikTok Pixel or Events API.

Select a TikTok pixel, then give your pixel a name so you can recognise it quickly. If you want to connect your tracking tool through an API, you can use the Events API.

Choose “Manually Install Pixel Code” to copy the code and paste it on the tag of your pre-lander unless you are marketing your own website, goods, or eCommerce shop.

  1. Select the event setup approach.

Choose Standard Mode since it already contains the most usual page actions you’d want to monitor, including button clicks, form submissions, adding to carts, and more.

  1. Place the pixel code from the following page within your landing page’s head tag.
  2. You can add events for the pixel to track on the next page. These are your two options:

In order to know that the visitor has reached a thank-you page, URL events are observed based on URL keywords like “thank-you.” The final page after conversion must include the term you supplied in the URL for the conversion to be considered successful. View Content, Add to Cart, Completed Registration, and more event kinds are among them.
Web components like a button click or form submission on your website are used to monitor click events. You need to install TikTok Pixel Helper in order to do this.
creating a TikTok pixel in step 5

You can use your pixel for your ad campaigns after you’ve put this up.

You can view specific information on how users are engaging with your advertisement and website after the pixel has been deployed. You can get the most out of your advertising budget by using this data to improve your campaign.

Creating your First TikTok Ad Campaign

with a  personal or professional TikTok account —you can start running advertisements on this social media network.

However, it is good to use TikTok Ads Manager while conducting promotions if you wanted to monitor your ad campaigns more effectively. You can do this by creating a new account or by logging in with your current TikTok account.

Follow the instructions below after going to the Ads Manager’s main dashboard and clicking the “Create Ad” button in the top right corner.

How to Create a TikTok Ad Campaign in 7 Steps
1. Select Custom Mode.
You have total control over your campaigns in this advertising manager mode, replete with in-depth data.

  1. Choose your goal.
    Conversion is the target to pick if you want to utilise TikTok’s pixel. Use the Traffic goal in its place if you can’t put the pixel on the offer and conversion page.
  2. Choose a campaign name and activate “Create Split Test.”
    Similar to Facebook Ads, this enables you to build several ad groups with various targeting options.

I advise leaving campaign budget optimization off so that you can continue running ad groups depending on performance.

You don’t want your advertisements to abruptly end since the budget has been used up in the middle of your test.

Also, disabling it enables you to provide separate budgets for each ad group rather than dividing the overall budget across active ones.

  1. Create your initial ad group.
    You can choose the type of promotion here (app or website). Since you’ll be delivering people to your landing page or the offer page directly using the affiliate URL, choose the website.

Check the box if you use TikTok Pixel. Otherwise, disregard it.

Building a TikTok advertising ad group
Choose Select Placements from the Placements menu, then uncheck all boxes except TikTok.

It’s up to you whether you want to test News Feed App Series and Pangle later on, but it would be better to focus just on TikTok in order to evaluate one traffic source at a time.

  1. Adapt your goals.
    Scroll down to see the targeting options.If you wish to be able to hyper-target your audience, choose custom targeting; otherwise, select automatic targeting.
    You can use the following criteria to filter viewers for custom targeting:

the demographics

TikTok ads are limited as they aren’t opened to just about everywhere, unlike other ad networks and social media sites. Your location targeting is dependent on the geolocation of your TikTok account.

For instance, your TikTok account must be domiciled in Canada or the US if you want to target US viewers. The US will be the only country you see in your location targeting options.

Once your account has been created, you cannot modify the location of your TikTok advertising account.

When registering for TikTok Ads Manager, make sure to read the Placements and Area Assistance page to discover which nations you can choose to be able to advertise in your target location.

You can either include (whitelist) or exclude (blacklist) audiences from this list. Once you’ve compiled a custom audience or a lookalike audience based on campaigns you’ve previously run on TikTok, you can use this.

We’ll skip over this portion for the time being.

  1. b) Behaviors and Interests

One of the most effective methods of focusing on people on TikTok is this. Here, audiences may be targeted in four different ways:

Interest: You can make sure that your advertisements are seen by those who are likely to interact with them since the same themes have previously piqued their interest by targeting users based on their interests.
Interactions with videos: This is based on how users often engage with videos on TikTok. Do you want people who like, share, comment on, and watch the videos through to the end to see the advertisement?
Do you want to display the advertisement to users who follow or browse the creator’s profile?
Hashtags: You can include them here if you’ve done your research and think a specific hashtag would be really helpful for your campaign. The audience will be reduced to those who engaged with the hashtag(s) in question.

Device (d)

Users may be filtered in this area depending on their operating system, operating system versions, device model, connection type, carriers, and device pricing.

  1. Set the price range and bids.
    Setting a budget is the next thing you must accomplish. Either a daily budget or a lifetime budget may be chosen. I advise making it a daily budget so you can better manage your expenditures.

The daily budget must include at least $20 USD, or the equivalent amount in the currency of your registered location.

In terms of the bid strategy, you can choose from the following options:

Lowest Cost for Traffic and Conversion Goals
The Lowest Cap’s goal is to consume your entire daily budget by providing traffic at the most affordable price. No minimum or maximum bid is required.

The system will automatically modify bids in accordance with the cost cap in order to reach the amount you choose as the “average” offer. Some clicks or views will incur a reduced fee, while others may incur a greater fee.

The bid cap is available for traffic and conversion goals.

You can set a bid ceiling using the “Bid Cap” feature; if your rivals bid more than you, your ad won’t be shown.

There is a possibility that using this option won’t exhaust your daily budget.

The good news is that you won’t pay more per click or per thousand impressions than you intended to.

  1. Your marketing content s, also known as your video creatives, must be uploaded in the following stage: If you wish to split-test the creatives inside a single ad group, you can submit a number of videos here.

uploading a Tiktok video
You can enable Spark Ads if you already have a video on your TikTok account and want to use it in your advertisements. This is comparable to the Boost option in Facebook ads.

You can add a new video to the account if there aren’t any already there. Remember to provide text for your advertisement, which may be up to 100 characters. Include appropriate hashtags to make it seem more natural on the platform.

Simply turn on Smart Wording and let TikTok create the text for your advertisement if you’re stuck for ideas.

You just need to insert the keywords and choose the text language and industry. After that, the software will produce ad copy for you.

The URL to your landing page will be placed next in the Destination section. The tracking link, prelander URL, or affiliate URL may all be entered in this box.

Tiktok Call to action on ads
You can choose the “Call to Action” button here as well. It may be dynamic (changing CTA automatically based on the user) or standard (a fixed CTA). You should split-test this variable as well.

After completing this, you can either submit your campaign or add additional video creatives.

It is currently being moderated. Your ad will be promptly accepted if you are specific that it adheres to TikTok’s Community Guidelines to the letter.

for generating TikTok marketing campaigns, that’s all!

Of course, you must first top up your account in order to activate these ads. The minimum deposit is $20, and the available payment options vary by nation. e-Wallets, credit cards, and PayPal are all common payment options.

A Word on TikTok Advertising

The moderators on TikTok are very tough. If your video is unrelated to your offer, your advertisement will be instantly denied.

Furthermore, even if the affiliate marketing items are identical, your ad will be rejected if your video featured a specific product but your landing page displays a different brand name.

Keep in mind that even advertisements that are currently up and have received prior approval are often checked by moderators.

You might get a rejection warning if you make modifications to your bridge page that aren’t compliant.

Verticals with the Best Offer for TikTok Advertising
This means that a wide variety of goods and services may be effectively advertised on the platform.

On TikTok, specific affiliate offers do better than others, however. Let’s list a few:

  • Gen Lead
    app installations
    food and beverage

All of these topics are well-liked by TikTok users, so if you can locate an affiliate offer in one of these areas, you’ll probably get a lot of attention from prospective buyers.

To save money, just make sure that the deal you wish to advertise accepts social media traffic.

Want to advertise on TikTok and receive some amazing offers?

When you sign up with any network, you can ask your account manager or live chat support for the greatest TikTok deals.

Affiliate marketing on TikTok: Best Practices
While some companies have developed fruitful TikTok affiliate marketing strategies, others have had difficulty determining the best strategy. Here are some hints to boost your confidence if you’re interested in advertising on TikTok but are a little hesitant:

  1. Stay focused.

TikTok Users are used to viewing short videos thus, your promotional content should not last more than 60 seconds.

Although the maximum duration has been increased to 10 minutes, longer films tend to dull the typical TikTok user.

In actuality, the first 5 to 6 seconds of your film are the most important, so make good use of them!

  1. Be original yet also unique.

Since TikTok values originality, so should your marketing videos.

When it comes to the idea and execution of your video, think creatively.

Make your video stand out from the competition by adding accessories, filters, and special effects.

Avoid videos that are too promotional if you can. Since TikTok tends to favor user-generated content (UGC), you should avoid making videos that seem too polished and professionally produced.

Users like to be amused initially, so if you can amuse and hook them with your video at the same time, you’ve got a winner.

  1. Use appropriate hashtags.

Use hashtags strategically since they are crucial on TikTok.

Find famous TikTok hashtags which  apply to your business or product by doing some research. Your audience will grow as a result, and your videos will get more views.

Also, be sure that your TikTok marketing videos speak to your business and intended viewers.

Making a video that no one will view or that doesn’t go with your entire marketing plan is pointless.

  1. Use trackers with TikTok integration or those with no-redirect tracking capabilities.

Although TikTok permits redirect links (for the time being, at least), specific redirect URLs do not load properly when clicked.

If TikTok users clicked on your advertisement and were met with a blank website, it would be pointless.

The following affiliate tracking tools can be integrated with TikTok through the TikTok API and offer no-redirect options:

5. Use LinkTree for many links or landing pages to drive organic TikTok traffic,.

Create a special page with all the links you want to share with your audience using Linktree.

This is helpful since you are only permitted one clickable link in your bio, which is important if you are marketing many items or offers in your organic videos.

When the single link in the bio is clicked using Linktree, a little page will be shown to the user. Depending on the deals you wish to advertise, this page may display many buttons, each of which will take you to a separate page.

It’s time to get started in TikTok marketing campaigns

: Final Thoughts on Affiliate Marketing with TikTok
By the end of 2022, the number of users on TikTok, one of the most well-liked social media platforms in recent years, is predicted to reach 1.8 billion.

This offers affiliate marketers a unique chance to promote their products to a broad audience.

In general, TikTok is a great site that may assist affiliates in making substantial money via either paid advertising or organic traffic.

In fact, in our affiliate marketing trends for 2023, a number of professionals have already weighed in on TikTok as a top option for visitors!

Your TikTok affiliate marketing business has the potential to be incredibly successful if done correctly.

Try it now is the best time to take action!

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